CLANDESTINEMOOD X NUDE PROJECT: A DIFFERENT KIND OF AWAKENING

When we created nUDE Project four years ago, I never imagined that one day we’d be 7,500 kilometers away from home, opening our first pop-up store in the U.S. — and that we’d be celebrating it like this.

Normally, we’d have done it the usual way — getting drunk, partying all night long, barely sleeping. But today feels different. Last night, over 4,000 people came to our store… and I was in bed by 10 p.m. Because this morning, I wanted to wake up early — to be here, with Clandestinemood, with Tammy, and with all of you.

To connect through movement. Through energy. Through something real.

Standing here, I feel proud. Proud that we’ve built something that goes beyond clothes — something that’s about mindset, about community, about how we show up in life.

When we arrived this morning, we didn’t know what to expect. We were blindfolded, guided into a secret location, with no idea where we were going. And then… it all happened. The silence, the energy, the connection — it was magic.

This — this is the real deal. This is how I want to start a new chapter. With people like you, who choose to wake up, to move, to feel.

So thank you — to Clandestinemood, to Tammy, and to each of you who chose to be part of this experience.

Now… let’s keep that energy going. Let’s head to the store, grab a healthy breakfast, and celebrate what we’ve just lived together.”

SIGNED: BRUNO CASANOVAS. NUDE PROJECT CEO AND FOUNDER